The International Marketing department develops and implements regional and segment-based marketing strategies based on robust market need analysis and pro-active recommendations. The International Marketing department reports to Sales and works closely with the business line heads, the product development team and Customer Service team globally.
This is a key role within the Marketing Strategy team focusing on the EMEA and Asia region, based in London. The role involves leading a series of marketing plans in strategic areas of opportunities for the company.
This includes assessing a series of strategic opportunities within the financial industry and forming strategic recommendations to senior management (c50%). The role also involves implementing marketing programmes, reporting on their performance and proactively adapt plans (c50%). This includes all areas of the marketing/communication mix from direct marketing campaigns, to events, media outreach and advertising.
The role will be directly supporting the Senior Strategist, with a strong focus on team work.
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